a trailer for a video game or movie that offers little in plot, chracters, actors (in the case of movies) or gameplay (in the case of video games). teaser trailers are usually released about a year and a half to two years before the final product is released.

A moment that is generally agreed to have had a significant influence on pop culture and everyday life. While the term was coined by Rose McGowan in context of the #MeToo movement, and is mostly associated with the K-pop community, the phenomenon is universal and a basic component of how culture works.

Real world events such as social/political movements, the election of a new U.S. President, major catastrophes and disasters, as well as entertainment such as movies, music and TV, can all function as cultural resets. Notable cultural resets in relatively recent memory include:

* The Beatles appearing on the Ed Sullivan show in 1964
* The Watergate scandal of 1974
* The release of Nevermind by Nirvana in 1991
* The September 11, 2001 attacks
* The election and inauguration of Barack Obama in 2009
* The COVID-19 pandemic

A short game or movie trailer about thirty seconds long that shows little to nothing about what it's for, hence the word teaser. Typically, teaser trailers are release close to or along side the announcement of a new game/movie.

adj/noun; a marketing tool used by corporations and organizations that have much more money than they are really worth to promote a product that is not as good as said tool. Hence, "teaser" is used in this sense to trick the unknowing angst-filled i-don't-know-who-i-am-yet consumer that there is a world out there where everything is roses, deep romantic kisses, and a stack of perfect pancakes floating on a pool of maple syrup flowing directly from the tree. "Trailer" the piece of toilet paper stuck to one's foot when leaving the restroom to notify the world that they have just stepped on a floor that is riddled with the same thing this is movie is filled with...

n.

1. A short trailer used to advertise an upcoming film, television program, video game or similar, usually released long in advance of the product, so as to "tease" the audience. Unlike typical theatrical trailers, they’re usually very short in length (between 30–60 seconds) and usually contain little, if any, actual footage from the film.

Teaser trailers are often made while the film is still in production or being edited and as a result they may feature scenes or alternate versions of scenes that are not in the finished film. Other ones (notably Pixar films) have scenes made for use in the trailer only, while sometimes, it is merely a truncated version of a theatrical trailer. Their purpose is less to tell the audience about a movie's content than simply to let them know that the movie is coming up in the near future, and to add to the hype of the upcoming release. Teaser trailers today are increasingly focused on internet downloading and the convention circuit.

See also, Teaser campaign.