Ill put up a definition later.

A moment that is generally agreed to have had a significant influence on pop culture and everyday life. While the term was coined by Rose McGowan in context of the #MeToo movement, and is mostly associated with the K-pop community, the phenomenon is universal and a basic component of how culture works.

Real world events such as social/political movements, the election of a new U.S. President, major catastrophes and disasters, as well as entertainment such as movies, music and TV, can all function as cultural resets. Notable cultural resets in relatively recent memory include:

* The Beatles appearing on the Ed Sullivan show in 1964
* The Watergate scandal of 1974
* The release of Nevermind by Nirvana in 1991
* The September 11, 2001 attacks
* The election and inauguration of Barack Obama in 2009
* The COVID-19 pandemic

Time wasting with intent to avoid necessary action. Typically verbalised by those with access to success yet a predisposition towards failure i.e. work-shy students approaching coursework deadlines.

What you're probably doing right now

A similar experience to masturbation, it feels good while you're doing it, but it sucks afterwards when you realize that you just fucked yourself.

Get back to work.

The driving force behind writing a research paper.