When using a urinal or urinating in some other public place with more than one person, you become painfully and unavoidably aware of the other party’s penis even though your eyes are directed forwards and upwards.

v. collectively or individually finding someone/something to blame for a problem, as opposed to brainstorming which connotes finding solutions to a problem

n. the act of finding someone/something to blame for a problem

(from a TV ad for HD television)