Off-Branding

A contradictory version of one's brand, purpose, company culture or message that causes the consumer to see the brand negatively. Loss of consumer credibility based on a company’s internal management style.
The ABC Company presents itself as having a great company culture but has a 43% turnover rate due to

internal off-branding practices.
by MakeItPlain April 29, 2021
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lame,lacking game or hustlin' skill
why do off brand niggas try to hang with my click?
by WhiteFolks September 28, 2003
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Adjective:

a)generic, cheap, shit brand, of inferior quality,

b)off-color, not elegant, not of good quality.
a) 1. Those off brand CDR's I bought completely suck.
2. Look at that fool's fucking shoes, he's always got an off brand on.

b) 1. The comedian's off brand humor offended some of the audience.
2. That dude's off brand bullshit really made me want to kick his ass.
by Prof. HighBrow March 01, 2006
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Someone from a different gang, particularly said by crips about bloods
C-Hecc "All on the other side fuccin' a off brand bitch"
by cuzzin_blu January 23, 2012
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Someone who has no friends and wears shoes from payless. Can be shortened to o.b.
Person 1: Look at John's shoes.
Person 2: Hahaha, those are from Payless. What an off brand.
by J Peezie fo Sheezie December 23, 2005
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Anyone who has the misfortune of not being a white person.
"Hey, check out those two off brands walking into Church's Fried Chicken."
by 'ol dad May 08, 2010
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