1) a Jamaican person who is mean and rude beyond belief, especially considering that Jamaica is actually full of lovely, smiling people.

2) a non-Jamaican person with disgusting, bug-infested dreads who smells of patchouli or weed, knows of no other reggae artist besides Bob Marley, and whose clothes are made entirely of hemp.

A buzz word being used to refer to creators and influencers forming or encouraging unhealthy relationships with their fans. Usually used in the context of young audiences feeling they have a relationship with the influencer due to the huge amount of the influencer’s content they consume. The influencer in question, however, is unaware of the fan’s existence other than the general knowledge of having fans. Common examples include Dream and his stans. These relationships are exacerbated by the influencers confirming they have more than a creator-to-viewer relationship.

The word is circulating due to various YouTube essays about the phenomenon using the word, and therefore people who enjoy complaining about influencers repeating what they heard in the video in any comments section they can find.