Clothing company owned by American Eagle. They sell clothes in a style stuck somewhere between JCrew, the Gap, Banana Republic, and department store crap. They are marketed to 25 to 35 year-olds (i.e. for those who grew up shopping for A&F and AE and now need to buy clothes to wear to jobs instead of keggers).

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.