homobre is a mixture of the 2 words homo and hombre (spanish word for man).

a man is a homobre when he has crossed the boundary from bromance to fully fledged romance.
you usually start to notice different behavior such as copying everything you do, smelling you hair when you're not paying attention, and "accidentally" bumping his hand with yours.

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.