literally, a person who bites his/her fart bubbles in the bathtub; figuratively, one who engages in meaningless pursuits; one who seeks questionable gratification thereby; one who can't get enough of his/her own products (e.g., writings, videos, comments, opinions, recordings, etc.) and/or laughs at his/her own jokes.

A cultural and aesthetic mind-state that prioritizes making money, even as an “underground” or “radical” creator. The work isn’t made for money, but it’s the money that matters the most.