To take an position entirely and completely aligned with the conservative horse-mouth, Ann Coulter;

Derived from the movie "Tropic Thunder" where Ben Stiller as Tugg Speedman is advised to "never go full retard," in regard to his former portrayal of "Simple Jack" in another production.

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.