the magic word; used when someone doesn't understand that something should be done at the current time and not later.
amanda: can i have a pass?
retarded librarian: what is the magic word?
amanda: ...now?
by i am soo effing cool February 20, 2005
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start doing now what you wanted to do the rest of your life
by ida c. February 10, 2007
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Used as a management speak put down for those who resist change and hark back to the good old days. After a novel of the same name by S.E.Hinton (later film starring Emilio Estevez)
Employee - "I don't see why we should do it that way, we never used to"

Manager (with obvious irritation and finality) - "I don't care, that was then...this is now!"
by johnnyandtherushtones January 20, 2011
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A never ending series of crappy music. I think we're up to Now 57...I'm serious do a google search for Now 57 cd.
Now 57?! When will the fucking madness end?!
by TekNo May 02, 2004
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