to add malicious comments to in order to make something or someone more douchey

A goth who has been part of the subculture since it originally came about, or a goth over the age of 40.

To denigrate something or someone to its lowest point, usually undeserved.

verb: (transitive) douchify; 3rd person present: douchifies; past tense: douchified; gerund or present participle: douchifying; past participle: douchified

noun: douchification

adverb: douchifyingly