A cultural and aesthetic mind-state that prioritizes making money, even as an “underground” or “radical” creator. The work isn’t made for money, but it’s the money that matters the most.

This term is one that is most indigenous to south Louisiana and New Orleans in particular. It is often used to refer to someone who is a low down scoundrel or to a woman with no sex appeal. However, though this can be a derogatory term, it is sometimes used as a complimentary term of endearment.