Top definition
The currently unknown factor that gives certain brands the competitive edge over another when compared with identical markers.
It's amazing how XYZ Company when compared to 123 Company don't match up evenly. 123 blows XYZ out of the water but XYZ has that brand pheromone working for it...yea baby.
by Jamfetto February 23, 2009
Apr 25 Word of the Day
v. collectively or individually finding someone/something to blame for a problem, as opposed to brainstorming which connotes finding solutions to a problem
n. the act of finding someone/something to blame for a problem
(from a TV ad for HD television)
n. the act of finding someone/something to blame for a problem
(from a TV ad for HD television)
The committee commenced blamestorming over the situation rather than seeking solutions to the problem.
by TBea April 22, 2008