The technique of building a barroom and decorating it with attractive furnishings and lighting as well as providing for music facilities so as to make the environment fascinating and thrilling so that the bar patrons may be spellbound in a state of intoxication, literal or otherwise.

v. collectively or individually finding someone/something to blame for a problem, as opposed to brainstorming which connotes finding solutions to a problem

n. the act of finding someone/something to blame for a problem

(from a TV ad for HD television)