The sensation of performing any offline activity involving any sort of brand, then noticing an advertisement for said brand in your Facebook timeline days later at most. As if your mind has been hacked by Facebook's Mark Zuckerberg in order to read your thoughts to personalize your ads based off all brand information seen.

v. collectively or individually finding someone/something to blame for a problem, as opposed to brainstorming which connotes finding solutions to a problem

n. the act of finding someone/something to blame for a problem

(from a TV ad for HD television)