Zipperdoodle is a doodle on your zipper dont you know? the bird bird bird bird is the word! nah but really. Zipperdoodle is a doodle, aka drawing, on the zipper of pants/jackets/pockets/zippers! usually these "zipperdoodles" are the company logo

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.