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Similar to cold calling. The person you're calling still doesn't know you or expect your call, but you happen to know someone who they know and like. By referral the ice is broken, and the call is warmer in temperature.
Salesperson: "I need to make a few calls, was there anyone at that networking breakfast who you think I should try?"

Friend: "Ya, try Pete Mullholland, he's the manager at Vandelay Industrial Supplies--we got along great"

Salesperson: "Finally I'm warm calling for a change"
by MrCorrect1985 July 08, 2009
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Apr 22 Word of the Day
When you eat dirt for the first time and leave your family to build a shack in the woods
Bro since I got dirtpilled on Tuesday I have made sooo many worm friends and made them soo many little houses to get married in. Me? Lonely? No you’re the lonely one u lawn owning freak
via giphy
by ecogoth December 30, 2020
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