A slightly older man with white hair wearing an orange shirt, a handle bar mustache, also white, glasses, red skin, some tats, hairy armpits and squishy earlobes. trendy pumps usually like to spend their days watching the packers, going for a ride on his YELLOW motorcycle, and crack some cold ones.

A cultural and aesthetic mind-state that prioritizes making money, even as an “underground” or “radical” creator. The work isn’t made for money, but it’s the money that matters the most.