A simple existential observation that has the same meaning as "Whaddya gonna do?" or "Shit Happens" and references a website that uses tags improperly or to little effect.

Etymology: Snakes on a plane

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.