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Technically スーパーかわいい. Literally, "Super Cute" in Japanese.

Used mostly by teenage girls, the Japanese use this to denote cute things. In the US (and other English speaking countries), the word is generally used in Otaku culture to describe Kawaii-style artwork and paraphernalia.
That plush doll is Super Kawaii!
by A Nanny Mouse May 13, 2014
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