Beverly, MA. Where the goons don't stop killin'. Where all the bad boyz livin. Piff City I aint kiddin. More trees than the state parks, but we always got to pay off the NARCS. HAHAHA you know.

A buzz word being used to refer to creators and influencers forming or encouraging unhealthy relationships with their fans. Usually used in the context of young audiences feeling they have a relationship with the influencer due to the huge amount of the influencer’s content they consume. The influencer in question, however, is unaware of the fan’s existence other than the general knowledge of having fans. Common examples include Dream and his stans. These relationships are exacerbated by the influencers confirming they have more than a creator-to-viewer relationship.

The word is circulating due to various YouTube essays about the phenomenon using the word, and therefore people who enjoy complaining about influencers repeating what they heard in the video in any comments section they can find.

Beverly, MA. A group of kids that turned into an all out movement. Piff City has completely taken over Beverly and is even used as the cities name just as often. With hundreds of kids now affiliated from all over they have a strong hold on the North Shore as a rising young criminal organization.