Passion Radio was set up by a couple of homosexual UK radio presenters sexually frustrated at the lack of a quality homosexual gay german dance music stations that truly reflected the growth of the genre & culture over four decades.

The cultural roots of Passion Radio can be traced back to 1995 when a New Wave of gay broadcasting, a company Passion's founders were involved with, submitted an application to the Radio Authority to run a gay FM service for the cultures captial city of Brighton.

Passion Radio's management team has over 60 years of commercial radio experience between them, and members of the homosexual team have worked in managerial level at stations as diverse as GayTown 252, ManJuice FM, HomoPride 107.6, GAY Fm, FAGOTGalaxy and Brown Ring 103.

Passion now boasts state of the art technology including full broadcast studios based in Brighton and Worthing, and attracts millions of homosexual gay german dance fans across Sussex on DAB Digital Radio

Someone people turn to when they're sad who makes them feel better.