Dresses like a flamboyantly gay man to stand out of the male crowd but ends up looking like a complete tool.

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.

A hipster who spends a lot of money for his clothes.