Lujo is a person who has a lot of fetishes.

Lujo has foot fetish.
Lujo has fetish on Asiats.
Lujo has fetish on mexican sugar dancing.
Lujo has fetish on starving Mongolian children.
Lujo has fetish on capricorns.
Lujo has fetish on pnjaček's hand rubbing.

Intelligence agency term for "psychological operation". A government or corporate-sponsored operation, usually taking the form of a "terrorist attack" or "crazed gunman on a spree", with the intent of panicking the public into demanding more police and laws inhibiting freedom. Psyops are usually carried out by drugging a civilian or group of civilians with aggression-promoting drugs, psyching them up, arming them, and sending them out to commit mayhem. Government-sponsored terrorism. See also blackshirts, conspiracy

Lujo is a person who is šonjo.
Šonjo is a bad person.
He is egocentric

Lujo is know as a very generous person, even so generous that there is a phrase around Zagreb “You are such a Lujo” meaning that you are such a generous person. Lujo’s generosity is only trumped by his good looks.