Derived from the Russian colloquial word, хренотень (Khrenotyen), Khren-o-tyen literally means "shade of shit/junk". It is a term used to describe a sort of unknown or worthless stuff in a vulgar manner.

A cultural and aesthetic mind-state that prioritizes making money, even as an “underground” or “radical” creator. The work isn’t made for money, but it’s the money that matters the most.