Used in reference to a fraternity boy who secretly enjoys man-on-man action.

Kappa Alpha Shhs are hard to spot because a) in person they display classic frat boy good looks and classic, drunken frat boy behavior, and b) online, they either have no pics or a pic of them snapped at a party, beer in one hand, the other making a feeling fist, with their face cut out mask their identity.

A few weeks ago, no one had “cheugy” in their vocabulary . Now everything is saturated with the word. It’s in our heads. It’s in our homes. Everyone is asking: “Am I cheugy? Am I a basic ass bitch? Am I GUILTY of being cheugy?”

The proliferation of cheugy in the mainstream discourse can only be attributed to one source: mental terror. It’s an orchestrated psychological trap to make you question your tastes and interests in the eyes of others.

You are not a cheug. YOU’RE PERFECT!!!!

It is very suspicious that the cheugy mascot is a Minion, a literal cyclops, a deformed
yellow panopticon in overalls ... do not let the all-seeing eye to control you. Be vigilant. Resist cheugy psyops.