When you tie a regular windsor knot and leave it tied when your remove it from your neck. Leave it sit in the closet for approximately 1 month as it marinates and molds into its form of an obtuse style of an knot. Thus when you now put it back onto your neck and tighten it up, it is now a Jawnson Windsor Knot. You are now a member of an very exclusive and proud Tie Knot Club that only a select few can say they are part of.