Insult developed for wrestler, Shawn Michaels, do to his gayish looking dancing & extremely gay looking outfits. This was especially true in his younger days, though it is still true now.

i fail to remember the original user of the term, though frequently used at JD's Worst of Wrestling.

Someone who is possessed by clout chasing. The original human is now gone and a demonic entity that feeds on clout is all that is left. An empty shell with no control of their actions, forced to blindly react to situations they think will bring them attention.