The evolutionary process of becoming a modern day Dude.

Related words: Dudify, Dudified, Dudifiable.

Today's Dude is becoming more self aware, caring for his body and mind in new and better ways in a rapidly changing world. To help him manage this transformation, he buys products that best suit his emerging self – products that extract, define, and shape his modern masculinity. These products handle the Dude's need for simple and convenient ways to handle new challenges, from how he dresses to the skincare products he uses. Today's Dude is not bound by set stereotypes from past generations - he's all about creating his own path.

As a man experiences Dudification, we say that he is becoming increasingly Dudified.

A pick me is a woman that is willing to do anything for male approval. She will embarrass or throw other women under the bus to achieve this goal. The unfortunate thing about a pick me is usually the men they are trying to seek approval from are of poor quality and treat women badly, leaving little real benefit for the pick me.