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The use of April 1st to break any serious news in order to make the victim(s) think it's a joke until after April 1st, where the victim(s) realize it's for real.
April 1st
Boss: Sorry Joe, you're fired. *Wink*
Joe: Ohhh, of course sir *wink*

April 31st
Joe: I wonder when i can return... fuck, April Fools Effect
by TomiBuoy April 01, 2017
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