Derives from the dutch slang word “challa” (meaning gone, left or lost etc.) and the traditional magic phrase abrakadabra.

Both of them fused into ‘abrakachalla’ defines that something is magically missing or lost.

A cultural and aesthetic mind-state that prioritizes making money, even as an “underground” or “radical” creator. The work isn’t made for money, but it’s the money that matters the most.