"PULL A YAHOO!" = To create a lot of hype around something--really build it up (like Yahoo! Photos and Yahoo! 360), get large amounts of people interested, even "hooked", then close up shop, runaway, then hide behind legal rhetoric all the while still building themselves up to be hip, new, wonderful, fresh...
Sentence: "Gregory put tons of photos on Yahoo! Photos and a lot of time and energy into "Yahoo! 360. Yahoo shut both down. After moving to other sites, I fear that my new web services might "Pull a Yahoo!" and do the same thing as Yahoo!"
"I sure hope Multiply.com don't pull a Yahoo!"
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