When record companies and labels have bargained with digital retailers to purchase a particular amount of digital downloads. This is practiced to push the position of a song to the top of the charts when a song is lacking in airplay
Gwen Stefani's label, Interscope, bought-out downloads for "Hollaback Girl" when it was at #12 airplay in order to bump "Candy Shop" before Mariah Carey's "We Belong Together" took the #1 position.
Kanye West bought-out digital downloads for "Golddigger" when it was at #16 airplay so he could have a #1 single and #1 album at the same time.
Prices shown in USD.
Type your email address below to get our free Urban Word of the Day every morning!
Emails are sent from firstname.lastname@example.org. We'll never spam you.