Much like Champion's League Finals to Europeans, the Super Bowl is the ultimate climax of a NFL season and also a big deal to many Americans. And because of the nature of the game, the game has became a gigantic eye magnet, so advertisers will get the chance to put advertisements and celebrities will try to get on the stage for the half time show, and so there will be a lot of discussions surrounding the half time show and the ads, and sometimes even more than the game itself.
European: Could you explain to me what is Super Bowl?
American: It's like the climax of the whole (American) football season, where two strongest teams will compete against each other, it's much like Champion's League Finals to you guys.
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