Stands for sweetly (or sarcastically) worded rapid fire emails. Used to gain an immediate response from procrastinators or individuals that ignore important requests and are holding up everyone that may be working on a project. Usually a minimum of 10 emails is required to gain a response when using the SWRFE technique.
I had to begin a SWRFE campaign on Jan today, she's holding up the new marketing plan from getting off the ground.
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