The Netflix Syndrome occurs when an organization changes its business model or key premise without consulting its customer base, taking a extremely successful business model down the tubes.
Refers to the changes in programming, pricing, and fundamental business model of Netflix; and how they experienced severe backlash from their customers, which ultimately broke the near monopoly Netflix had on the streaming video business.
"I think it's a bad idea to re-brand ourselves right now; we'll only experience Netflix Syndrome."
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