Giving nick-names to people, places, or things, which are descriptive, and start with "Mc".
McNaming started during the first season of ABC's Grey's Anatomy, with the interns dubbing Dr. Derek Shepherd "McDreamy", followed by season two's dubbing of Dr. Mark Sloan as "McSteamy".
"What are you McNaming this one?"
"McDreamy", "McSteamy", "McVet"
"But that does not change the fact that she's got my McDreamy. And my McDog. She's got my McLife!"
"I think I'm going to McVomit."
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