The technologizing of ideas, beliefs, to ideologically cope when this happens: "A defined, synchronised pattern of occurence thrown offcourse by an unforeseen event." It can be a tool of science, politics, religion, anything selling itself...see DENIAL THROUGH DISBELIEF or REVELATION THROUGH THE SUBLIMINAL
Did you read the Martin Amis book "Money"? It's ideotech really helps me either live this fucked up life with ideological ease or see what is really happening.
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