Dasani is Coca-Cola's bottled water brand that apparently sells well in some markets. By using a new filteration technique similar to that used in cell function or dialysis the water is cleaned and minerals added.
Unfortunately on the UK market the product showed traces of bromate, a carcinogen, and was quickly withdrawn whilst it's original debate, it's oustanding price was still ongoing.
More expensive than many of it's competitors', and since this is just filtered tap water, not a good marketing ploy in a country with potable tap water.
Since other Coca-Cola ingredients such as caffeine, caramel, phosphoric acid and aspartame are seperately linked to issues including brain cancer, memory loss and decalcification of teeth and the fact they already produce Buxton water in a similary industrial enviroment, I'd say their long-term reputation for expensive sugar water and the like will not be harmed.
...and Dasani was quickly withdrawn before the debate and even marketing had really begun.
Prices shown in USD.
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