The act of coming up with an idea to solve a problem. The problem may be given to you or you may have created the problem, thus being truly creative. Creativity is a valuable commodity when it is very strong, when weak it is something that people think they have but never really show. Creativity is the mother of invention and the Mothers of Invention were creative. If you wonder about it's worth, think about Velcro and how it's inventor got the idea by looking at thistles.
Jessica's teacher told her to be "creative" so she analyzed the problem looking for interesting solutions and came up with an idea that she decided to market. Now she is worth 20 million dollars and lives in Firenze where she excercizes her "creativity" by painting in the Piazza Signoria.
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