Empire builder from the perspective of the woman driving it.
His wimpire is really hot, but girls, he will go down hard in the end.
What Hollywood laughingly defines as a vampire these days; Vampires of the sparkly type (re: Twilight)
Jack: "I had to take my little sister to see the wimpire movie yesterday. I fell asleep."
Jill: "OMG but I heart Twilight!"
Jack: "I'm breaking up with you."