the antonym is WGL (We're Gonna Lose) and is used when the odds are greatly in their opponents favor
player 1: no one on the other team even has a KDR above 1.0
player 2: WGW
player 1: the entire opposing team is zerg
-meanwhile the rush fails-
player 2: WGW easily now
-USMC has every capture point-
USMC soldier: WGW
Yankees playing the Mariners? WGW
Marlins fan: Josh Johnson is pitching! WGW
me: you're forgetting the Marlins' bullpen
The Heat got Bosh, LeBron & D-Wade ... WGW
That's just one theory of human behavior, developed by Dr. Maxwell Maltz, author of the book; Psycho-Cybernetics, hypothesizes that each individual has a "success mechanism" that is part of the subconscious mind. This success mechanism continually searches for ways to help the individual reach it's targets and resolve problems. The "key" word "resolve," "Reach." People do work and feel better when their success mechanism is fully engaged. Having goals ensures that your target represents what is most important to you. To achieve something worth while you must struggle and fail several times before you reach your target.
Goals help us remember why people are faced with adversity.
Not so much dictating priorities, & trivial tasks.
Encouraging goals lessens casual intermediate goals. Builds strategy,as you encounter overcome obstacles and set backs, and learn from mistakes along the way.
Targets do not have to be literal people in between roads to bump over.
"Man is a goal seeking animal. His life has meaning only if he is reaching out and striving for his goals." ~ Aristotle (384-322 BCE)
Coach: This is ("why...") WGW! Would you get to the top of My. Everest by jumping up the mountain or would you walk step by incremental step to mountain top goal?
Team: One foot at a time, jumping and missing with set backs can still move forward step by step!
Coach: Besides if you try to solely jump up Everest you'll run outta breath before you reach your goal to the top.