A bullshit invited flavor that tv chefs pretend to be able to recognize, but can never define. Due to peer pressure they regurgitate keywords to make it appear that they know what it is, but in reality none of them have a clue.
"Dude I just saw Andrew Zimmern describe some butter as having an umami flavor. Last episode it was mushrooms. I'm pretty sure they are making this shit up as they go."
by Extramedium May 28, 2013