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Purity Spiral

A social ratchet effect within a community. A process of moral outbidding, unchecked, which corrodes the group from within, rewarding those who put themselves at the extremes, and punishing nuance relentlessly.

Not to be confused with 'virtue signalling', 'woke culture', or 'online mobs'.

A purity spiral can contain all of these things, but it is defined by the fact that it takes place in a defined community or society, where being purer-than-thou is always being rewarded, and holding a divergent, 'less pure' opinion is normally punished, a dynamic which leads to an inevitable escalation as only the most extreme can 'win'.

Could be anything, from Mao's Red Guard, to Neo-Nazis, to The Crucible, to Instagram knitting.
After Louise denounced Nike as bourgeois, the village fell into a purity spiral where first Nikes, then all sneakers, then all shoes, and later, socks, were burnt on a pyre by the villagers.

Foot amputations followed in the Spring.
Purity Spiral by pizzleswizzle January 30, 2020
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To be willing or submissive, to be like jelly for someone or they features.
"When i looked in his eyes i was putty in his hands."
Putty by lifeseager February 2, 2017
Related Words

putty crotch 

When a woman’s genitalia, mainly the labia, hangs down and features quite stretchy attributes similar to a glob of putty.
Skyler: “Sam had me over yesterday, she kept begging me to stretch out her box flaps around my willie!”
Conrad: “oh dang dude! Did you get all over that putty crotch? “
Skyler: “Yes.”

Slutty Putty 

when someone fingers a slut, and they squirt all over them
Ryan: dude, mikey got slutty putty all over forest last night.
Kevin: damn, thats dirty
Slutty Putty by tedddy<3 July 16, 2009
A silly way of saying "Pretty," especially when pretending to be southern or have an accent.
Wow, you're so purrty.
Purrty by Purrvy June 3, 2014

suicide putty 

Parody of Billy Mays' mighty putty; from the You Tube Poop video YTP Billy Mays Suicide Putty
Hi! Billy Mays here with the new suicide putty! The easy way to kill yourself! Just knead to activate, apply, and die!
suicide putty by awl1993 July 6, 2010

rice purity test 

the rice purity test is a purity test from rice university (no shit) that gives you a purity score with 0 being least pure and 100 being most pure
"ah, no shit that jenny is a 32 on the rice purity test!"