Is made up of two words: pop and dada. Pop means the pop culture that surrounds us daily and that's inescapable(in a way it also means capitalism and consuming). Dada means the spontaneous acts, collages and very social anti-art. The two parts form a subculture which is composed of members who want to redefine the pop surrounding us, using dada techniques. In doing so they win back the creative and expressive freedom and they desacrify the capitalist product(though they still depend on the capitalism to provide the material for culture jamming). The main medium for expressing the popdada views is everyday clothing and attitudes as it was in Punk.more...
So popdada could be divided to aesthetics and the culture jamming. The aesthetics remain dynamic and could be only defined in a short term time and should remain spontaneous and always being ahead of the mass culture. So the act of packaging the subculture will always fail as the mass production and marketing of merchandise takes more time than it takes an individual to put on ...
Popdada is a subculture of creative people wearing bright colours, DIY clothes and doing culture jamming. Somewhat similar to emo(through the outfits, but rather preferring colours than black) and also to new rave.
Popdada borrows from significance and resolutions offered up by art and popular culture, in order to reformulate these in another context and language, everyday creativity, thus creating a new and unquestionably new way of life introducing expressed creativity all around theirselves.
Jenny blows soap bubbles and wears a glitter dress she made on rooftops, she's a popdada.