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3.
IN BRIEF: to keep yourself fake and false to yourself and/or others; to be dishonest; to resist the temptation to be real or stay real or keep it real, regardless.
WOMAN: You know I keep it 100.

MAN: You mean you keep it -100.
by Mr. Terrence L. Trezvant May 28, 2010
55 48
 
1.
to keep yourself real and true, to be honest and stick to the way you are, no matter what any one else thinks.
I gotta stay focused and keep it 100 these last few weeks of highschool so i can get into college. And that's real talk!

You don't have to like my decision. I'm gonna keep it 100 and do what I feel is right.
by HightowerBrownSkinStar February 17, 2005
1628 628
 
2.
To tell the truth, the whole truth, and nothing but the truth. AKA "Keep it Real" or be honest with youself as well as others.
Used the same as "on the strength", "on my Momma", "swear to God", "real talk", "on everything I Love" "on the for-realla my nicca" and of course "Keep it 100".

by Simply Ecstasy December 09, 2007
719 213
 
4.
Keep it pure--like keep it kosher.
"Ye told me to kill yall to keep it 100" Jay-Z - DOA
by ACabana July 21, 2010
168 221
 
5.
Adding 50 and 50. In otherwords, you are bi-sexual.
Rationality is keeping it 100 by fucking both boys and girls.
by Gato Negro March 06, 2005
151 1480