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1.
the process of coining new marketing buzzwords to fill the gaping void that has been left by the fact that "viral marketing" as a buzzword is now too cliche.
Political campaigns are now resorting to interstitial marketing to spread their message amongst young voters.
by Arunabh Das Three May 25, 2008
 
2.
the process of coining new marketing buzzwords to fill the gaping void that has been left by the fact that "viral marketing" as a buzzword is now too cliche.
Political campaigns are now resorting to interstitial marketing to spread their message amongst young voters.
by Arunabh Das Two May 25, 2008