something different and had haven't done before in a particular group
1st frnd:> hey dude , wats up now
2nd frnd:> i m gonna to do something innovative
A word that was once used to be used to describe things that are new, and different. Now it's just marketing term that is used to describe pretty much everything, regardless of whether or not it deserves to be called innovative.
Gee, I didn't know that can openers are innovative.