Verb; first used in the third presidential debate in 2004 by President Bush. Suspected meaning - to induce by promise of reward or avoidance of punishment (i.e. to give incentives) to others to embark on a particular course of action. One step below the pseudo-English word incentivize, usually used by economists to indicate their superior intelligence over the people who need the incentin'.
"We gotta incent those people to get off welfare by cuttin' off their child health benefit thingies."