1) The peculiar use of language, not necessarily to persuade or dissuade, but to be perceived as a new way of thinking without actually having to think much about it.
2) Witty use of $10 words.
John: "It is said that we only ask for advice when we already know the answer. That we just ask for it so when it's followed and it fails, we can blame it on the one who gave it."
Stacy: "haha... no pun intended, eh?"
John: "hehe... nah... it's not so much a play on words, as much as it's a play on idiosyncratic rhetoric! lol"